Choosing A Forklift Dealer Versus A Wholesaler For Your Used Forklift Needs

Forklifts Impact Your Daily Production

When you’re responsible for keeping the department’s budget in line, every major purchase matters. It’s tempting to let price be the deciding factor when purchasing a used forklift, but this may only be a short-term gain. Considering the impact your forklift has on daily production, it must be safe and reliable.

Used Forklift Reconditioning

A website search for “used forklift” returns two main options – a forklift dealer or an equipment wholesaler. Generally collecting equipment from various sources, including units rejected by dealers, a wholesaler purchases forklifts to refurbish and sell to their customer base.

While a wholesaler’s inventory may have lower prices, it’s important to consider what you're getting for the cost. At ProLift, we maintain high standards when reconditioning forklifts, addressing safety concerns, and replacing parts that show more than normal wear and tear. If we can't refurbish equipment to meet safety and affordability standards, it doesn’t go into our inventory.

Forklift Reliability And Repairs

Beware of buyer’s remorse. Most online purchases made to a wholesaler aren’t backed up with a guarantee. Buyers pay for the used forklift before its arrival, having only a few photographs to vouch for its appearance.

The appearance of a used forklift can be misleading, as a fresh paint job may hide underlying mechanical issues. Many buyers have experienced purchasing forklifts at auctions only to face costly repairs that make the "cheap" deal more expensive than a new unit. Additionally, it's important to obtain proof of hour meter readings, as there are no federal laws ensuring their accuracy, and hour totals can sometimes be misrepresented.

Used Forklift Guarantee

Dealers often offer "work ready" forklifts, meaning they've been repaired for safety issues and typically come with a guarantee. Many dealers also offer the option to extend the warranty and can provide a detailed review of the repairs or replacements made on the forklift before purchase. 

At ProLift, we ensure the equipment delivered meets customer expectations. We provide a 48-hour grace period for customers to inspect and operate the forklift, and with an extremely low percentage of sold units experiencing warranty issues, we stand by the quality of our forklifts.

Used Forklift Dealer Support

A dealer’s direct relationship with the forklift and its manufacturer provides added support and assurance. Most used inventory consists of off-lease, trade-in units, or retired dealer rentals, which is beneficial for the next owner. Dealers typically have detailed knowledge of the forklift's history, including its application, working hours, and past repairs. Any breakdowns may have been handled by the dealer's certified technicians throughout its service life. This connection ensures customers can feel confident in their purchase, knowing they are working with an established and trusted partner.

Contact ProLift to be connected with a sales consultant. Our team is available to review the used equipment inventory and answer questions.